Work With Me

Not Dressed As Lamb | Work With Me

Why Work With Not Dressed As Lamb?

The blog Not Dressed As Lamb provides older women with everyday, wearable outfits and articles on style and fashion to inspire them to be more confident in their outfit choices and free themselves from the outdated notion of "age appropriate" dressing.

If you want to target women of all ages who are interested in fashion, style, and have a great zest for life, then you're in the right place. Award-winning blog Not Dressed As Lamb is one of the leading 'Over 40' fashion blogs and is the blog to collaborate with in order to reach over 131,000 readers a month.

Promote your product or brand via a feature post or giveaway, or alternatively you could advertise your blog/small business with a banner ad.

The blog is reaching a growing audience on a daily basis who are reading about my personal style, blogging tips and general musings on age, fashion and body image. Despite half my readers being aged 25-44, my readers range from the very young to the very old. Read on for my stats and how we can work together...

Google Analytics Stats

January 2017

Please note my Google Analytics was down for about a week in January, I have estimated my numbers on averages from the other days in that month.

Pageviews: 154,700+ | Unique Visitors 54,000+
Audience visits: 37% United States | 26% United Kingdom
Age demographics: 27% age 18-24 | 48% age 25-44 | 13% age 45-54 | 6% age 55-64

For the most up-to-date, detailed stats see my Fohr Card profile.

Not Dressed As Lamb has an overall reach of 131,400+ unique followers per month. This includes unique blog visitors, newsletter, RSS and Bloglovin subscribers, and social media followers.


Not Dressed As Lamb Social Media following

All followers have been gained organically - NONE have been bought.


Brands worked with - Not Dressed As Lamb
To date I've worked on major campaigns with brands such as JaegerHobbsMarks & SpencerNivea and Bare Minerals, and I've modelled for Fever London and the Francesco Group. I was also La Redoute's brand ambassador for 2014-15.


Press & Features | Not Dressed As Lamb
I've been featured in Sunday Times StyleGood Housekeeping, Grazia, Woman & Home and Woman magazine in print as well as Who What Wear, Marie Claire and Fashion & Beauty Monitor online.

Awards & Nominations

2015 Bloggers' Lounge Fashion Blogger of the Year

2017 UK Blog Awards Best Fashion and Beauty Blog - Finalist (winner to be announced April 2017)
2016 UK Blog Awards Best Fashion and Beauty Blog - Finalist
2015 UK Blog Awards Best Fashion and Retail Blog - Finalist
2013 Bath in Fashion Blogger of the Year - Finalist

Topics I Cover

Personal style and fashion | Health and fitness | Well-being | Beauty and anti-ageing | Weekend breaks | Blog photography | Better blogging tips

What I don't do

Guest posts | Interviews with designers | Publish pre-written content | Brand collaborations without payment | Offer free advertising | Publish brand images (with or without payment) | Publish infographics (with or without payment)

Sidebar Adverts

For details on sidebar banner ads click here.


1. Gifted Products & Services

I am happy to consider offers of gifted products (or services). Please note I have a strict no-fur policy.

Prices vary according to the amount of exposure you wish to have on my blog and/or social media platforms, therefore please email notdressedaslamb[at] for a quote/further details (see my Product Gifting Policy).

I will only feature items (and services) that I feel fit my own personal style, would buy myself and would be of interest to my readers, though I am open to all reasonable suggestions.

2. Sponsored Posts, Text Links, Guest Posting

I do occasionally accept sponsored posts where I write about a brand, incorporate details about a brand's products or services into a topic that I am able to write in full myself. It is a legal requirement that I disclose when I have been compensated for sponsored posts, therefore they will be marked as "in collaboration with [brand name]" or "thanks to [brand name] for partnering with me on this post". All links in sponsored posts which have effectively been paid for will be "no follow" links in accordance with Google's guidelines on paid links, and in all cases I will always give my 100% honest opinion.

I decide whether to accept a sponsored post based on whether I am inspired by the brand, collection or item I have asked to write about; therefore, please provide me with relevant links first for me to consider your offer.


Please send an email to notdressedaslamb[at] with brief details of what you have in mind (please include links) and I will get back to you ASAP.


For PR/collaboration enquiries contact:


For all personal enquiries contact:

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